MiM is Not Your Grandma’s Reminder App

or did you already forget? Part 2 of our open letter to Meta.

Hi again, Zuck.

Since I last wrote, not much has changed. Meta’s still building AI empires. And I’m still helping my husband remember how to make breakfast. One of us, however, managed to produce a square egg. I’ll let you guess who.

But let’s clear something up before the algorithm buries us again:

MiM is not your grandma’s reminder app.
Or did you already forget?

Yes, it reminds you to take meds and walk the dog. But MiM also reminds you who you are—before the system, the diagnosis, or the well-meaning pity-party decided otherwise.

MiM isn’t a pill timer wrapped in pink. It’s structured autonomy. It’s humor. It’s movement. It’s a quiet guide for doing the things you thought you’d lost. It’s scaffolding for a life that still matters—even when memory fades…

We didn’t build MiM for the end stages. We built it for the beginning. For the millions of people in the early stages of Alzheimer’s who are still functional, still brilliant, and still being catastrophically underserved by tech, healthcare, and culture.

And yes, there’s movement. Not just the data kind, but the kind that reconnects you to your breath, your spine, your self. We’re hoping to partner with a real-life yogi—someone who understands that mindful motion isn’t just for wellness retreats, it’s medicine for the mind.

Because movement is memory’s dance partner. Physical rhythm is cognitive gold. It keeps the brain alert, the body engaged, and the day anchored in something real.

Don’t just take our word for it. Neuroscientists are calling it the “dynamic dance of the brain’s working memory.”
▶️ Watch the video here

Shout-out to

Ruth Catchen

for sending this gem my way. (And yes, the author is from my alma mater, Northwestern—go Wildcats.) Turns out the science and MiM are dancing to the same tune. And we’re not missing a beat.

And a big thank-you to John Reilly for spotlighting Part 1 on The Data Advocate—a platform built for the real estate industry. Even they saw the importance of MiM. Because when memory starts to go, it’s not just healthcare that gets hit. It’s housing. It’s agency. It’s everything…

And before you ask: yes, we’ve got AI, too. Conversational journaling. Location tracking. Supporter dashboards. Interventions that nudge—not nag.

So here’s your invitation, Meta:
Stop chasing dystopian glasses and start looking at the people right in front of you—the ones quietly fading before their time, with nothing but a Post-it note and a prayer.

Also—just between us, Zuck—some wonderful folks from the Alzheimer’s Association have reached out. Real people. With real hearts. And real curiosity about what we’re building.

So why not get behind us before OpenSpace AI does?

Yes, that’s a nudge. My own ChatGPT suggested I reach out to them when Meta didn’t respond. Even my AI is starting to wonder if you’re paying attention.

You missed a spot. Again.

But you still have time to fix it.

—
Vanessa Saunders
Founder, MiM
Built to Remember. Designed to Care.